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The Child Center of NY
Client
The Child Center of NY
Type of Client
Non-Profit
Services
Branding, Social Media, Events, Print
What we do
Multihouse is proud to serve as a strategic partner to The Child Center of NY, supporting their communications and development departments. Our team leads the planning and execution of campaigns and events, manages all social media and website operations, designs graphics and marketing materials, and provides expert communications consulting and public relations support. We also produce high-quality video content and oversee internal communications to ensure consistent, mission-aligned messaging. At the heart of our work is a commitment to Impact Storytelling: capturing and sharing the real stories that reflect The Child Center’s transformative work across New York City.
WHAT’S THE LOGIC BEHIND THE BRAND REFRESH?
Art Deco design captures the spirit of New York. These quintessential visual cues speak to the legacy of innovation that makes the city great, while also calling us to imagine a brighter future. Deco becomes a vehicle for us to speak to TCCNY’s longstanding commitment to being a part of the infrastructure of support for New Yorkers while amplifying an optimistic vision of the future.
Leveraging TCCNY’s brand colors and the image of the sun in a modern and striking format helps us build a sense of continuity while pointing to the future. These visuals help us direct people’s eyes to the horizon, where we posture a common goal of ending generational poverty. With a common destination, TCCNY’s branding can navigate storytelling in a way that outlines how community-centered programs are the means to reach our goal. These trajectories are explored in storytelling and highlights of your impact.
